• Qualifying customers who registered a Plus card will receive a £5 free bet to use in selected William Hill shops.

• This promotion is only available to William Hill customers who have received an SMS or Email.

How it works

a) Selected customers who have opted in to receive direct marketing about offers on their Plus cards will receive £5 free bet to use on Sports.

b) Free bet - can be used on any Gaming Machine between Friday 27th – Monday 30th October 2023.

a) To take part in this promotion, during the promotion period you must:

• have a valid William Hill Plus Card;

• be opted-in for marketing;

• invited via SMS or Email.

b) You cannot take part in this promotion if you are self-excluded from William Hill (we have taken all reasonable steps within a 48-hour period to remove all Self excluded customers from our marketing database. Any customers that have self-excluded from retail and subsequently received a free bet since the self-exclusion will be unable to use the free bet in shop).

a. You will get 1x £5 Free bet.

b. Plus card free bet can be used on any Sports Self-Service Betting Terminals (SSBT).

c. You cannot take the value of the free bet as cash, and any free bet amount used will not be returned with winnings from it.

d. If you use only part of a free credit, the remaining amount will be lost.

e. Eligibility rules, free-bet rules, location restrictions and terms and conditions apply.

a) We expect you to be fair when you take part in promotions. We consider certain types of play to be unfair and to breach these terms and conditions. We define these types of play as the following:

• using ‘minimal risk wagering patterns’ (that is, a set pattern of bets or stakes that unfairly minimises risks or opposite betting);
• sharing personalised promotions (that is, promotions only available to specific customers we offer them to) with others and/or taking part in any personalised promotion forwarded to you by someone else when it was not intended for you;
• colluding with other customers (that is, plotting with others to gain an unfair advantage) in relation to the Promotion;
• taking advantage of broken mechanics and combination of loopholes on the game that leads to abusing the promotion/bonus; and
• purchasing all the tickets for a free game; or repeatedly depositing, cashing out and redepositing purely to gain a deposit related bonus.

b) If you take part in any play that we consider to be unfair, we may cancel any bonuses or promotions, reclaim any bonus you have received as part of any promotion we have cancelled, and either:

• void any bets funded by a bonus (that is, treat them as if they had never been placed); or
• remove any winnings relating to any bonus.

c) In addition to these terms and conditions, your participation in any gaming or wagering made available in William Hill shops is governed by our general terms (the "Fair Deal Rules") which are displayed in our shops available on request from shop staff. You should therefore ensure that you have read and understood the Fair Deal Rules and these terms and conditions before taking part in this Promotion. In the case of any discrepancy between these terms and conditions and the Fair Deal Rules, these terms and conditions shall take precedence.

d) William Hill reserves the right to refuse the whole or part of any bet, stake or similar transaction requested by you: (a) where you have breached these Promotion Terms (and/or the Fair Deal Rules); or (b) at any time in our sole discretion, except that we will not exercise (or seek to enforce) any such restriction if you have already made one or more qualifying bets in respect of the Promotion and the exercise of our discretion would affect your ability to:

• receive the free bets, or the full expected value of the free bets, from the Promotion, where you have placed all the necessary qualifying bets.
• place the remaining qualifying bets required by the Promotion, and consequently receive the free bets, or the full expected value of the free bets, from the Promotion, to which you would be entitled as a result; or
• materially affect your ability to complete the qualifying bets required by the Promotion.

e) You may not participate in the Promotion (and you will not be entitled to receive any Free Bets) if you have previously been informed by William Hill that you are excluded from participating in promotions or any gaming or wagering in William Hill shops.

f) Your qualifying bet cannot be used in conjunction with any other William Hill offer, therefore will not count if used on our other trading promotions such as: Super Odds, Double Your Odds, Epic Odds, Flash odds or Enhanced Odds

g) William Hill has the right to refuse or withhold Free Bets (or any winnings from Free Bets) in the event of funds you have wagered being cancelled or denied by any payment service.

h) We can change or cancel this promotion, or change these terms and conditions:

• without giving you notice, if the change or cancellation is needed because of any change in law or regulation; or
• by giving you notice beforehand, if the change or cancellation is for any other valid reason (for example, if there is a fault in the software or systems we use to provide this promotion, or we identify a mistake in these terms and conditions).
  

i) We can also award an equivalent bonus to the one referred to in this promotion.

j) These terms and conditions are governed by, and interpreted in line with, the laws of England and Wales. Any legal action in connection with these terms and conditions will be dealt with in the courts of England and Wales.